MyBrainSolutions Homepage

MyBrainSolutions is a facebook enabled, gamified web platform that provides web solutions for individuals to manage and train brain health. Backed by a strong scientific base in Integrative Neuroscience, MyBrainSolutions is unique in matching each person's brain profile to appropriate brain training games and insights that optimize brain function.

The Challenge

With a growing list of personal, parent, and sponsored accounts, MBS decided it wanted to design it's home page to act as a catch-all portal for each type of client. Through research conducted by MBS, irrefutable evidence was provided to indicate that number of clicks to establish login or account creation was dropping off significantly as that number went up. My challenge was to design a form that involved as few clicks as possible to gain entry.

The Users

MyBrainSolutions has three different types of consumers: personal, sponsored(organizations), and parents.

The Process

We discussed the need to educate users arriving to the site with the V.P. of product. It was quickly established that the current designed did not do enough to give visitors a quick, digestable explanation of MyBrainSolutions. With that factor in mind, I schedule meetings with other members of the design team to nail down the basics of MBS and break it down to three primary components: the scientifically validated assessment, the brain training, and the gamification.

The Solution

I designed a more modern, clean homepage to clearly define the product and established a sign up/login process to eliminate unneccessary extra clicks to streamline the process of gaining entry.